http://insidehospitality.com/no-your-restaurant-doesnt-need-a-facebook-page-daily-tip-for-tuesday-july-27th Leaders in Guest Experience Management Sun, 22 May 2011 15:02:32 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://insidehospitality.com/no-your-restaurant-doesnt-need-a-facebook-page-daily-tip-for-tuesday-july-27th/comment-page-1#comment-1363 Dave Goodman Tue, 27 Jul 2010 12:55:23 +0000 http://insidehospitality.com/?p=4389#comment-1363 Not a very helpful blanket statement for a headline. This editorial implies that a Facebook page for a Restaurant need be a significant investment that should carefully considered. The fact is that whatever your patron demographics some are amongst the millions on Facebook. And, more importantly, a Facebook presence is certainly the most accessible and easy to set-up online presence for the independant operator. I strongly disagree with the statement that having multiple presences (shotgun approach) dilutes impact - the web is a very big place, and an extended footprint is helpful. A centralized destination with key info menus, features, etc. is important but the using the greater presence to drive traffic is a solid strategy. Not a very helpful blanket statement for a headline. This editorial implies that a Facebook page for a Restaurant need be a significant investment that should carefully considered. The fact is that whatever your patron demographics some are amongst the millions on Facebook. And, more importantly, a Facebook presence is certainly the most accessible and easy to set-up online presence for the independant operator. I strongly disagree with the statement that having multiple presences (shotgun approach) dilutes impact – the web is a very big place, and an extended footprint is helpful. A centralized destination with key info menus, features, etc. is important but the using the greater presence to drive traffic is a solid strategy.

]]> http://insidehospitality.com/no-your-restaurant-doesnt-need-a-facebook-page-daily-tip-for-tuesday-july-27th/comment-page-1#comment-1361 Tweets that mention No, your restaurant doesn’t need a Facebook page-Daily Tip for Tuesday July 27th. | Inside Hospitality -- Topsy.com Tue, 27 Jul 2010 12:19:38 +0000 http://insidehospitality.com/?p=4389#comment-1361 [...] This post was mentioned on Twitter by Restaurant Marketing and Restaurants & Hotels, Restaurants & Hotels. Restaurants & Hotels said: Fresh on Inside Hospitality™: No, your restaurant doesn’t need a Facebook page-Daily Tip for Tuesday Ju... http://restwrx.com/d44Ydy [...] [...] This post was mentioned on Twitter by Restaurant Marketing and Restaurants & Hotels, Restaurants & Hotels. Restaurants & Hotels said: Fresh on Inside Hospitality™: No, your restaurant doesn’t need a Facebook page-Daily Tip for Tuesday Ju… http://restwrx.com/d44Ydy [...]

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